Day: May 1, 2017

Danone2

What Made Whitewave so Irresistible to Danone?

You probably already know that Danone just acquired Whitewave, the plant-based, non-dairy enterprise. Our office was abuzz over this news, because we had just literally finished our benchmark studies of Whitewave’s Silk and So Delicious. Danone strikes consumer gold Why would a dairy giant be interested in acquiring a non-dairy giant? Because they’re in tune […]

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